With rock and roll, the electric guitar rose rose in importance. Most Japanese guitar manufacturers were then imitating European guitar designs. In 1957, the Ibanez guitar name became the namesake for the company. The Ibanez guitars of this period were imitations of Hagstrom and EKO guitar designs (See Ibanez RG 270).
Meanwhile, in 1954, Harry Rosenbloom opened a music store called Medley Music in Bryn Mawr, Pennsylvania. As the store grew Rosenbloom was having trouble getting product in the post-War music boom and decided to start his own guitar manufacturing business. He formed a new company called Elger Guitars, named for his children Ellen and Gerson.
In the mid-sixties, Rosenbloom decided to stop production of the hand-made instruments and begin importing them instead. With 90?s style outsourcing, Elger Guitars became the exclusive North American distributor for the Hoshino Gakki. Later, Hoshino bought Elger Guitars, regaining the North American distribution rights, and changed the name to ?Ibanez USA?, given the fact that made-in-Japan had a negative connotation at the time.
Tags: elger, gretsch, Guitars, ibanez, Music
Source: http://www.entertainmentartsmusic.com/2011/ibanez-and-elger-guitars.html
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